Healthcare Medical Pharmaceutical - Directory - Healthcare Marketing Strategy

$1.5 BILLION: WALGREENS EXPANDS DIGITIZATION PARTNERSHIP WITH TATA CONSULTING SERVICE
Walgreens and Tata agree to a 10-year $1.5 billion deal.

2020 is a pivotal year of transformation for one of the world's largest healthcare companies, Walgreens Boots Alliance (NASDAQ: WBA).

Walgreens has ann...

HEALTHCARE ADVERTISING AND MARKETING UNIT IS UPDATED
Google estimates 1 out of 20 searches are related to healthcare; over 200 million are attributed to cancer drugs, 60 million to Alzheimer's and 80 million to Strokes.

It's no wonder as the digital realm is the go-to for all the stakeholders b...

EMPLOYEE BENEFITS CONSULTING UNIT IS UPDATED
The big splash in employee benefit consulting in 2020 thus far is Aon's acquisition of Willis Towers Watson (NASDAQ: WTW).

Valued at approximately $30 billion, it easily outsizes Aon's acquisition of Hewitt Associates for $4.9 billion in 2010.

Aon ...

FDA APPROVES RECORDATI / NOVARTIS ISTURISA (osilodrostat) TO TREAT CUSHING'S DISEASE
Recordati (BIT: REC) has been issued FDA approval for Isturisa which they licensed from Novartis in 2019.

It enables Recordati to start recouping its investment and Isturisa further benefits as the FDA assigne...

CONTRACT RESEARCH ORGANIZATION (CRO) UNIT IS UPDATED
This unit profiles CRO market sector trends, features a list of the largest Contract Research Organizations and access to CDC CLIA-Certified Laboratories plus Health Economics Outcomes Research (HEOR) and Comparative Effectiveness Research (CER...

HEALTHCARE MARKETING STRATEGY BLOG IS UPDATED
- Apple and Johnson & Johnson Partnership
- Lundbeck's New Migraine Therapy Vyepti Is Approved
- FDA Approves Three Prescription Only Products For OTC Status
- Amazon Fully Launches Its Online And In-Person Employee Healthcare Program "Amazon Care"
- ...

APPLE AND JOHNSON & JOHNSON TEAM UP IN A LARGE SCALE DIGITAL HEALTH INITIATIVE
Apple and Johnson & Johnson have launched a new study to detect atrial fibrillation among seniors while promoting wellness and pro-active heart health.

The clinical study focuses on Atrial Fibrillation. Atrial fibrill...

Learn About Horizon Therapeutic's Recently Approved Active Thyroid Eye Disease Drug Tepezza (teprotumumab-trbw).

Granted Orphan Drug Status by the FDA, Tepezza is a monoclonal antibody (mAb) that provides vision care clinicians and other medical professionals a new option to treat this rare dis...

AMAZON LAUNCHES EMPLOYEE TELEMEDICINE PROGRAM "AMAZON CARE"
Amazon is searching for ways to improve patient care and lower costs for its employees.

It began developing Amazon Care, a telehealth patient care program, that enables its headquarters' employees (based in Seattle) and their dependents...